We are super excited here at Thinking of You HQ that Matt Jerwood has joined us as Operations Director. Previously at Oxfam, he brings 18 years’ experience across digital and fundraising.
Matt’s background in mobile and charity comes from having spent the last seven years at Oxfam GB as Head of Engagement and Head of Digital Fundraising. Before joining Thinking of You, he enjoyed roles with firms including Global Radio, lastminute.com and Dennis Publishing.
Matt led the development and launch of the multi-award winning ‘My Oxfam’, flexible-giving app. Its aim was to rebuild trust and increase transparency. Also, whilst at Oxfam, he oversaw programmes that established new ways to increasing donations and supporter engagement through digital. Matt implemented the use of data visualisation, virtual reality, new mobile-payments and contactless to enable donors to see more clearly what the true impact of giving to the charity would be.
Matt’s role at our Soho based start-up will involve bringing together all aspects of the day to day operation of Thinking of You. He will be spearheading product, experience, partnership and marketing acquisition. He reports to Thinking of You founder and comms entrepreneur Johnny Pitt.
Matt said “I was struck by Thinking of You’s unique position and potential to disrupt the fundraising marketplace. Its mobile-centric, sentiment-led offer can improve the experience of giving and receiving and can unlock an all-new area of sustainable charity support. I’m excited to be joining in the very earliest of days and delighted to be surrounded by such an excellent team.”.
Johnny Pitt, founder of Thinking of You said: “This started as a seed of an idea five years ago, and Matt’s arrival, along with significant investor, partner, charity and customer engagement, is further validation of what we’re doing. We’re really excited by Matt, and for the opportunity that’s there.”
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